Home Business Ideas and Opportunities

7 Quick Tips For Naming Your Product

A product’s name can often make the difference between best seller, and total dud.

7 Quick Tips For Naming Your Product

Here’s some tips to help you choose a name for your new product that tilts the odds of success in the marketplace in your favor.

Make it memorable – Can someone recall the name 30 minutes after hearing it? If not, you might be picking a name that’s too generic. Something that paints a visual picture works the best.

Make it meaningful – Can someone look at the name and have a good idea of what the product does? If so, you might have a winner.

Be open – Just because you don’t immediately love a name doesn’t mean it isn’t the right one.

Say it out loud – Is it a name that people like to say out loud? If so, that can only help your viral marketing.

Check the name’s history – You might think you’ve got the perfect product name, but a few years ago a scam company used the same name for their product and then took the money and ran. Do a thorough search to find out who else is using the name and what type of products it’s being used on (or was used on in the past).

Break rules – If competing products tend to have similar names, choose something that totally sets you apart from the crowd.

Make a long list of possibilities – Don’t stop on the 5th name you think of – make a list of a hundred or more and then narrow it down. Sometimes the best name is the one you think of after you’ve made your list of 100 and you’re in the shower, thinking about something else. And the longer the list, the more confident you’ll be when you make your final selection.

Now that you know some guidelines for naming your product, go out there and create a new one so you can bring it to market and experience the power of these tips yourself.

Try To Be A Little Weirder

There is a school of thought that says when you are choosing a niche, find something small and highly targeted. And that can be great if you end up being the big fish in a little pond. But if another big fish comes along in that same pond – or worse yet, a whole school of big fish – then you’re in trouble.
Try To Be A Little Weirder
So here’s a thought – why not be a little fish in a big pond, but do it in such a way that you stand out like a neon red fish in a school of gray boring fish?
Let’s say you want to write a marketing blog – guess what? There are a million marketing blogs (or more) and the field is darn crowded. That’s the bad news. The good news is there are plenty of people who want to read about marketing every day – you just have to stand out from the crowd so they can find you.
So maybe instead of your niche being, “Great Marketing Ideas!” Or “Super Swell Marketing Tips!” your niche could be, “Marketing for Chiropractors Who Hate Marketing.” Or perhaps, “Marketing For Cookbook Authors.” See what’s happening? You’re in a HUGE niche, but you’ve carved it down to a very specific group within that niche.
Now that’s good, but it’s still not great. After all, they’re likely to visit you, but will they remember you? Will they race to open your email each time you send them something? Maybe. Maybe not. So what we need to do is kick it up another notch.
And this is where you get weird, my friend. Don’t worry – secretly we are ALL weird. Being “weird” simply means being “different” than the crowd. And online, that’s a really, really good thing.
Mind you, this advice goes for websites and products as well as blogs. Take this idea for example…
mentalfloss.com/article/23836/weird-website-week-selleck-waterfall-sandwich
This famed website was exclusively dedicated to 3 things: Tom Selleck, Waterfalls and Sandwiches. You’ll be surprised at all the different ways those 3 things can come together.
HA! Okay, I admit, I was having a little fun with you there. While that is an ACTUAL WEBSITE, it’s best used as an illustration of perhaps taking “weird” just a bit too far.
We simply want to go one step further to make our brand sticky in the minds of our visitors. You can do that with a memorable URL, such as EatMyFrog.com. Seriously, are you likely to forget “Eat My Frog dot com?” Not likely.
Another technique to set you apart and make yourself memorable is by adding some personality to your name.
And it’s easy to do – just give yourself a nickname. Is this weird? I hope so – after all, that is what we’re going for. Remember, “weird” = memorable.
Here are ideas for nicknames – take something about yourself, be it a past profession, a hobby, a physical feature, a personality quirk or whatever, and give yourself a name centered around that. Some examples:
Farming could be “Farm Girl” Truck driving – “The Mad Truck Driver” Ex Military – “Soldier Sue” or “Sailor Sam.” Physical features – “The Redhead” Hobbies – “Ski Fanatic” Foods You Love – “Tony Bagels”
Better still, nickname yourself after your Expertise. For example:
Mr. Googlehead for an SEO expert. Now when they get an email from “The Redhead” or “Mr. Googlehead,” they’re going to remember you, which means they are much more likely to open and read your email.
Now not only is your niche properly carved down to make you an important little fish in a big pond – you’re also a more MEMORABLE fish. Think it’s silly? Really, it’s just good marketing sense. You’re branding yourself to make yourself memorable – and memorable is good!

How to Add 836 Million Potential Readers To Your Website or Blog

English is a very common language, but Mandarin Chinese is even more common – to the tune of 836 million people (or more, depending on which source you use.)

How to Add 836 Million Potential Readers To Your Website or Blog

And you might want to consider other languages, too, such as…

Hindi (333 million)

Spanish (332 million)

English (322 million)

Bengali (189 million)

Arabic (186 million)

Russian (170 million)

Portuguese (170 million)

Japanese (125 million)

German (98 million)

French (72 million)

And it gets even more interesting. What percentage of online shoppers speak English? Probably 80-90%, right?

Actually no. So it must be 50-75% then?

You might think so, but no. The answer is just 27% of online shoppers speak English.

Can you see now why you might want to target other languages?

So how do you translate your website into another language? You might use Google Translate http://translate.google.com/translate_tools or any of the translating plug-ins that are available. Of course, these are only machine translations, and your results may vary. Sometimes wildly.

A better course of action is to hire someone off of the freelancing sites who is fluent in English and your language of choice.

Once you’ve got your website translated, you can then offer products in that language, including your own. Naturally you’ll want to get those translated as well.

Be sure to do research into the country you are targeting, just as if you were moving there. Find out what is important to them, what is offensive, who their celebrities are, what slang is commonly used, etc.

If you are really serious about marketing in this new country, you might want to learn the language. No, you don’t need to speak it fluently, you just need to be able to read and write it (easier than speaking.)

Find people you can trust, such as freelancers and even business partners native to that country or region.

And one more thing to consider: Keywords. Unfortunately, keywords don’t necessarily translate well, and so you may want to get some help with this as well for your multi-languange search engine optimization efforts.

Is Video Blogging A Good Idea? Maybe Not…

Which would you rather do – spend two hours thinking of a great blog post idea, researching that idea, writing the post and finally editing the post… or dashing off a video post in less than half the time?

Is Video Blogging A Good Idea? Maybe Not...

Heck, let’s be honest: If you’ve got a good idea and the ideas are flowing, you can dash off a video post in the same time it takes to make the recording. Post it to your blog, and you’re done.

No wonder why so many bloggers are turning to video.

Problem is, video is not the holy grail of blogging. In fact, if taken too far it can actually lead to the downfall of your blog (notice the crickets chirping, the tumble weeds, err, tumbling, etc.)

Here are five tips for using video on your blog without totally alienating your readers or camouflaging yourself from the search engines. Or more specifically, five reasons NOT to use video exclusively.

Video is no substitute for the written word (sorry!) Users don’t just want video. Visitors want a clear idea of what they’re about to see before they hit that play button. Not to mention the fact that many of your viewers aren’t at their computer, they’re mobile users who may or may not have a speedy connection. If they can at least read your story and then decide if your video is worth downloading, you have a better shot at capturing and holding their attention.

Obvious solution? Incorporate video and writing into your blogpost, not just video.

The search engines don’t know what you’re talking about. The day has not yet arrived that search engines can figure out the words spoken in your video. Thus, if you have video only, or video and poor content from an SEO stand point, then you might as well have donned a cloak of invisibility as far as the search engines are concerned.

Instead, you want to couple good writing that incorporates your SEO terms with your video. The two paired together make a smashing team and work hand-in-hand to make your blog post even better.

Lousy videos are, well, lousy. Okay, if you’re breaking a story in front of a burning building, you’re going to use your cell phone to take the video because that’s what you happened to have handy at the time. But if you’re in your office doing “how-to” kinds of videos, PLEASE invest in an inexpensive HD camcorder. Please. Your viewers will thank you.

Also, ad-libbing is something few people can get by with. Before you begin recording, make an outline of all your major points and post it right next to the camera so you don’t get lost and you don’t forget anything. Notice I said outline – writing it out word for word and then READING it is a big (HUGE!) no-no and will make your audience fall asleep faster than two blinks of the eye.

Please be aware of camera positioning. I recently saw a video on a major marketing website that was positioned on a coffee table and afforded a perfect crotch shot for the entire duration. Ewww.

One last thing – forget the umms, errrs, and ahhhs. If you need to pause for a second to think of a word, then just PAUSE. You do not need to fill in every second with sound, especially when that sound (um er ah) makes you sound like a bonafide rank amateur.

Hiding your content underneath your videos is not cool. Look, you want people to spend as much time as possible on your page, right? Then begin your post with written content and place your video within the content – not ahead of it. Your headline and lead-in should capture their attention enough to get them reading, and within the first 2-4 paragraphs you can reference the video. If they’re engaged, odds are they’ll read the rest of your post and then watch the video.

On the other hand, if the video appears first, then they will either watch the video and leave (they’ve seen the video, why read your content?) Or they’ll just leave because they don’t want to watch a video without first having a clue why they should bother.

Don’t over use video – think of video as an hors d’oeuvre or side dish, not the main course. Videos should be short – under 2 minutes whenever possible, and certainly under 5 minutes unless your content is drop-dead riveting.

Bottom line: Video is an excellent supplement to your blog, but it shouldn’t be the only thing on there. Provide plenty of SEO friendly content that grabs readers’ attention and you’ll keep visitors on your website longer and visiting more frequently, as well.

Tired of All the Time It Takes You to Post to Your Blog?

 

Discover the Amazing New Software Program That Automates the Entire Process!

One of the biggest problems facing bloggers today is finding the time to regularly post to their blogs.

In fact, this is probably the main reason people give up blogging all together. They simply grow tired of having to slog through the entire time-wasting, blog-posting process time after time after time.

But it doesn’t have to be that way … not any longer … thanks to a new software program that automates the entire process and makes posting to a blog as easy as clicking a mouse!

 

IF You Have Abandoned Your Blog or Are Considering Abandoning It Because of the Time it Takes To

Update it … Blog AutoPoster is for You!

If you have grown tired of manually posting to your blog, you should know two things:

1)  You are not alone

2)  And you’ve definitely come to the right place!

One of the first things most bloggers realize is that keeping their blogs fresh with new content can be quite a chore.

But imagine for a moment that you had a loyal assistant, a helper who’s sole job was to make sure that your blogs were regularly updated. In fact, this assistant was so loyal that he or she always updates your blogs at precisely the times you indicate.

  • Imagine how having an assistant like that could free you up to concentrate on other important matters like growing your business.

 

  • Imagine how much less stress and frustration you would feel as a result of having that assistant.

Well, Now You Can Stop Imagining Because the Blog AutoPoster Software Program is That Assistant!

Get Blog AutoPoster and you will be able to sit back and relax, knowing that your blog is constantly being updated with fresh new content.

Here are more features and benefits of having this program in your business arsenal:

  • Enables you to post to a blog automatically by using a fully controlled admin panel that includes such features as add/edit category, articles, email settings, Google and top/bottom post setting! 
  • Allows you to quickly and easily add/edit/delete categories and articles! 
  • Facilitates adding a large number of articles stored in a text file all at one time! 
  • Provides you with a way to easily search/sort categories and articles! 
  • Contains an ‘Email Settings’ section that helps you store emails for sending blogs to blogger, LiveJournal,    MovabalType, MSNSpaces and TypePad while also helping you store settings for WordPress! 
  • Through its ‘Post Settings’ feature, allows you to specify blog post settings: 
  • On a particular date
  • After specific interval, such as after every two hours/days/months
  • After every specific interval from today
  • On a particular date after every specific hour/minute/second

 

  • Boasts customized top/bottom settings that can be specified for a particular post!
  • Contains Google AdSense Code that can also be added as top/bottom settings.
  • Gives the status of the post such as whether the posting is completed/not completed/started through its ‘Managing Post Settings’ feature!
  • Exports to a text file articles posted on a particular date or on a particular blogger! 
  • And much, much more!

Blog AutoPoster Makes Earning Money With

Blogs Easier Than It’s Ever Been Before!

What’s not to love about blogs?

  • They are easy to drive traffic to
  • They can be free to create
  • They can be set up in a just few minutes
  • They can be great profit generators thanks to Google AdSense or other Pay Per Click programs

They key to making money with blogs, as sooner or later every blogger finds out, is updating them regularly.

Visitors crave fresh information – fail to provide it to them and they may grow frustrated and never return to your site.

However, provide it to them through regular blog updates and chances are good that they will visit often and click on your links frequently as well, driving extra business to your shopping cart!

Blog AutoPoster makes it easy for you to give your readers what they want most – regular updates.

Use it and watch your traffic – and profits – explode!

Regular Blog Posts Will Also Increase

Your Search Engine Rankings!

Just like visitors, search engines also crave fresh content, so the more frequently you update your blog, the more frequently the search engine spiders will visit you.

You see, when a spider notices that you post new content regularly, it will schedule your site for more frequent updates or visits.

And any links placed on your blog will be spidered quickly as well!

So What Are You Waiting For?

 

Get the Tool That Will Help Explode

Your Blog Earnings!

Download Blog AutoPoster Now!

Let me ask you:

How much would you expect to pay for a tool that could save you time and help you grow your business?

Certainly, in today’s competitive marketplace, even $200 would not be unreasonable … but relax you won’t have to pay near that much for Blog AutoPoster.

 

In fact, right now, for a limited time, you can take advantage of a special promotional offer and receive Blog AutoPoster for just $97 – that’s a full $50 off the regular price of $147!

 

Let me ask you another question:

 

If you had to hire someone to stay on top of your blogs and make sure that they are updated regularly, how much would it cost you per week?

$100? $200? More?

Well, now you can get the assistant of your dreams for a fraction of that cost. You’ll get an assistant who will do exactly what you say exactly when you say to do it.

This is your chance to get yourself a permanent assistant who tirelessly makes sure your blogs are updated while never taking a break, never missing a deadline and never asking for a raise.

All for just $97!

Don’t miss this exciting offer. Order today!

This is a Special Limited Time Offer!

So go ahead and download your own copy of Blog AutoPoster right now for only $97.

That’s an instant $50 discount.

And this is one-time payment – NO annual or monthly fees!

Also, with my immediate download feature you can have Blog AutoPosterup and running in just minutes from now!

With My Unconditional 100% Money-Back Guarantee,You’ve Got Absolutely Nothing to Lose!

I am so sure that you will love Blog AutoPoster that I am offering an unconditional 100% money-back guarantee.

If you are not completely satisfied with your purchase, simply notify me within 90 days and I will refund your money, in full, with absolutely no questions asked!

That’s THREE FULL MONTHS to put this program to the test! I don’t think I can be any fairer than that. Either save time and start updating your blog more frequently or get your purchase price back!

You really do have nothing to lose!

Plus, don’t forget, if you order Blog AutoPoster, you can take advantage of my immediate download feature to begin using and benefiting from it in just minutes from now!

 

Get Blog AutoPoster & Put Yourself on the Fast Track to Online Business Success!

 

To Your Success

P.S Remember my special introductory offer won’t last long. Receive Blog AutoPoster for just $97 before it is too late!

P.P.S Also remember, that you are making this purchase at absolutely no risk. So grab this special price while you can! If Blog AutoPoster isn’t everything you were expecting, simply notify me within 90 days and I will refund your money immediately.

Your Acne and the Society

 

(Social impacts of acne to a person)

 

 

“Some people think that the physical things define what’s within… So full of the superficial…”

 

We could not deny the fact that in this world of beauty magazines, you would always feel that there is a need to look good. What would you feel when there are red oily humps on your face? Of course, this would matter much.

 

When one has ACNE, it would definitely cause an effect that would let the person not only feel a certain “missing ____” inside. Not only that, the following are even worse outcomes brought about by having ACNE in connection with the present society:

  • Social withdrawal
  • Decreased self-esteem
  • Reduced self-confidence
  • Poor body image
  • Embarrassment
  • Feelings of depression
  • Anger
  • Preoccupation
  • Frustration
  • Higher rate of unemployment

There are 3 key points to consider in seeking for the best way of solving acne problems:

Solution takes time so never resort to “fast-promise” remedy. Bear in mind that it will not get healed over night; it is a case of patience and dedication. Patience to wait for the right time to heal and dedication to do one’s regimen for treatment are all needed.

Not all methods will work for all. Do not think that the method for A and B are also good for you. Each of us has a unique skin type so consider all options and be keen in choosing one.

You may need a dermatologist’s advice. Do not experiment this time. Acne is a sensitive skin problem so it needs delicate way of treatment. Seek the expert’s help or else you will end up with a worsen condition.

Society favors those who look good. We do not have to look perfect in order to meet that standard. We just have to have the confidence and it could be obtained if one feels comfortable with his or her self. This is achieved when you get the healthy skin you want.

Hoping To Get Fit and Build A  Successful Online Business?

“How To Get Lean, Look Great And Build A Successful Online Business Without Losing Your Mind!”

Discover Powerful Fitness And Success Techniques That Will Boost Your Online

Income While Making You Fit for Life…  Read On To Find Out How…

 

Date: Sunday, August 12.
From: David Manell

Are you sick and tired of struggling to build an online business at the expense of your health, relationships and sanity?

Does it feel like you’re destined to struggle forever while your peers seem to be doing far better than you?

Maybe you’ve tried doing your best to fit exercise in your busy schedule. Maybe you spend every free minute you have on your online business.

Yet, you neither feel healthy nor are you seeing success. There are abysmal or even no results no matter what you do.

You’ve read the motivational books. You’ve tried to be positive… but failure after failure is starting to chip away at your enthusiasm and you are tired of having to struggle to make progress.

Do you feel sick and tired of putting in effort and yet, despite you best intentions… this is what you encounter:

 

  • You lose a few pounds this week and gain back more the next week.
  • You lose motivation and keep giving up on your online business only to start again on something new in a few weeks.
  • You really don’t enjoy what you’re doing but you hate your day job more.
  • You started an online business to make money but all you’re doing is spending what little you have.
  • Your idea of a passive income is just and idea and your business leaves you no time for your family or anything else!

 

Here’s a small consolation…YOU are not alone!

Thousands of marketers around the world are facing the exact same issues as you. They struggle to find balance between their work and their committments.

They are so busy trying to make a living that they fail to make a life… and end up failing at making a living too.

Most marketer just don’t know where to start or if what they’re doing is even effective. They do too much and get too little for their efforts.

Well… my struggling friend… It’s time to cast your fears, disappointment and regrets aside.

Having a fit body, a successful business and healthy relationships at the same time is definitely an attainable goal. You just need to do what matters when it matters.

If you follow the right steps, success come faster and easier. You need the right direction and advice to improve and get fantastic results.

Knowing exactly what to do is CRUCIAL.

If you’re doing the wrong things such as starving yourself or spening hours on the treadmill, you will NOT lose weight or get fit fast.

If all your online efforts are based on untested theory, you won’t make a cent online.

If you can’t develop metal strength to cope with failure and keep pushing forward, youu’ll just suffer and struggle with the process.

There is a better way… The Warrior Way.

You do NOT need to work out 4 hours a day or spend every waking minute on your computer. You can workout just thrice a week and still have a sick pack.

You can spend 2 hours a day on your computer and get more done and make more money than spending 8 hours wasting time.

You don’t need a gym membership or strenuous exercise that feels torturous. You don’t need to sacrifice family time just to make a passive income.

You just need to know what to do… and it’s all simple stuff.

Success in all forms is simple to those who know how.

Do you want to know the secrets that fitness models use to look great? Do you want to know what six figure marketers are doing that make them so successful?

Do you feel like it’s time you proved to everyone that you can do it?

Do you want a body that turns heads and looks great? How about a passive income that means more freedom to do whatever you want to do?

You do?

 

 

 

The Warrior Marketer

Fitness and Success Secrets Every Marketer Should Know

 

This guide will tell you exactly what you need to know to achieve success online while transforming your body into a fit and healthy one. But this guide is so mucj more than that.

It covers the emotional and mental aspect of achieving success and getting to where you want to go without losing hope and quitting.

Nothing is held back. I’ve given you some of the most powerful successs strategies out there… And most importantly, this is a guide that is specific to online marketers!

We have it harder when it comes to finding time to exercise and building a business. Online marketing is very time consuming in the beginning and of course the competition is stiff!

You need a guide that takes into account your challenges and actually helps you overcome them!

 

  • Discover The Best Weight Loss and Fitness Strategies For Online Marketers
  • How to Cope With Failure and Keep Heading Towards Success
  • Simple Techniques To Give You Six Pack Abs
  • Learn To Manage Your Time and Money Super Effectively
  • The Real Secret You Must Know For Making Money Online
  • Learn When You Should You Actually Quit Your Day Job
  • Using The Power of Networking To Boost Your Online Income
  • How to Model Other Marketers So You’re Successful
  • Proper Goal Setting So That You Stay Motivated
  • Dealing with Slip Ups and Loss of Motivation
  • Techniques to De-stress and Maintain Balance In Life
  • And Much, Much More.

“Why You Absolutely Should Get This Book!”

 

You could pass on this offer and save yourself a few dollars… BUT… What is the real price you’re paying for walking away?

For starters, you’ll continue struggling with your marketing and your weight. Not to mention the stress you have to deal with from wasting time and seeing no results.

How long do you want to keep trying?

It’s about time you actually achieved your goals and dreams! This book will smash through all obstacles that you’ve been facing in your online journey.

You’ll feel confident, look radiant and most importantly, you will feel a sense of achievement and happiness that comes from realizing your goals.

You can’t put a price on that!

Just imagine how far you could go by applying my strategies and tips. You already know this guide will help to transform your life… or you would not still be reading.

I want you to succeed… and I know you want success too.

To sweeten the pot and show you that I mean what I say, I’ll give you a huge discount on my guide.

This guide is worth at least $27 because of the fantastic content within… but I won’t ask you to pay that much.

For a very limited time, you can grab “The Warrior Marketer” for the amazingly low price of just…$7.

.

 

I know that you’ll love this product because it really works.

I totally believe that this guide will help you.

If you’re not satisfied, I’ll offer you a full-money back guarantee, no questions asked.

 

 

What? Really?

Yes. You can use this product for a full 30 days after your purchase.

In the event that you’re not satisfied with this product you can always contact me for full refund.

Read the book in its entirety and apply it to the letter. You will be amazed at the results.

You now have in your hands one of the most powerful success guides for marketers. It’s time you get the body, health, success, confidence and happiness that you truly deserve.

 

 

All you need to do to get started on your path to fitness and online success will be to get this guide and follow.

With the money-back guarantee, all the risk is on me. You have nothing to lose and everything.

This is an instant download. So, you can get started right now!

 

“Grab Your Copy Today, Even If It Is 2 A.M. In The Morning!”

 YES! Get Instant Access Right Now!

I understand that I will:

 

  • Discover the Best Weight Loss & Fitness Strategies for Marketers
  • How to Cope With Failure and Keep Heading Towards Success
  • Simple Techniques To Give You Six Pack Abs
  • Learn To Manage Your Time and Money Super Effectively
  • The Real Secret You Must Know For Making Money Online
  • Learn When You Should You Actually Quit Your Day Job
  • Using The Power of Networking To Boost Your Online Income
  • How to Model Other Marketers So You’re Successful
  • Proper Goal Setting So That You Stay Motivated
  • Dealing with Slip Ups and Loss of Motivation
  • Techniques to De-stress and Maintain Balance In Life
  • And Much, Much More.

 

It’s time to have faith and make a decision. Choose to make your goals become a reality. Grab a copy and you’ll not only transform your body but you’ll transform your entire life.

To Your Success,
DAVID MANELL
www.dionnebox.com

P.S: You are completely backed by my 30 day money back guarantee. You’ve got nothing to lose and everything to gain. So grab your copy now!

5 Ways to Increase Your Profits

(And One Is Very Easy, Wanna Guess Which One?)

5 Ways to Increase Your Profits

There are only 5 ways to increase the money you’re earning in your online business. Every method you might think of falls into one of these five categories. And at least one of these methods can put more money in your pocket within the next week – can you guess which one(s)?

  1. Get more traffic to your offer
  2. Increase the profit you’re making on each sale
  3. Sell more stuff to your current customers
  4. Cut your expenses
  5. Make more sales

If you do all five, obviously you’ll see more money. But some of these take more effort than others, so let’s review them one by one:

Get more traffic to your offer

This is much easier said than done. You can tweak your SEO to rank higher, you can solicit joint ventures and recruit affiliates, you can hit the social media and even buy traffic. While all of these can be good, none of them tend to be quick or easy.

Increase the profit you’re making on each sale

You might do this by increasing the price of your products. Then again, increasing your prices might decrease your sales, so study the market before you do this.

If you’re providing a service rather than a product, it’s entirely possible you might earn more by charging more, since you can focus on gathering a few big (ie: well paying) clients rather than servicing a lot of low paying clients.

Sell more stuff to your current customers

This can be a really simple thing to do and it’s one of two that I recommend you work on this week. If you don’t have a one time offer, get one. Even if it’s not your product. Buy resale rights or strike a deal with another product owner.

Next, place links to offers on your download page and inside your products. Your download page is the first thing a customer sees after making a purchase, meaning they are still in a buying frame of mind and this is the perfect time to offer them something different but related. And the inside of your products is a great place to make recommendations for appropriate products and services.

Cut your expenses

Unless you have significant expenses to begin with, this won’t give you much return on your time. For example, if you switch hosting to a company that’s $3 cheaper a month, how much are you really saving? You’ll have to switch everything over, and if you’re happy with the service you have now you’re potentially switching to a less reliable service. Use caution with this one.

Make more sales

This might be the easiest of all, as well as the fastest to employ. You’re going to tweak your sales copy and even your sales process to increase your conversion rate. Think about this: You don’t have to drive any more traffic or even offer any more products to make more money with this. You simply need to increase the number of people who say yes.

Let’s say that right now your product sells for $47, it’s converting at 3%, and you’re getting 3,000 unique visitors to your sales page each month. If you increase your conversion rate by just 1%, you’ll make another $1,410 per month.

Best of all, you only need to tweak and test and improve once to reap these added sales for as long as you’ve got traffic going to that sales page.

Blogging: Let’s Get You Started!

So what is blogging really all about? First off, let me tell you that it’s a lucrative business to blog and that blogs are easy to set up and manage. Imagine getting paid to write about subjects that interest you, whenever you want, wherever you are!

 

So what is blogging really all about? First off, let me tell you that it’s a lucrative business to blog and that blogs are easy to set up and manage. Imagine getting paid to write about subjects that interest you, whenever you want, wherever you are! The flexibility involved allows you to maintain your blog at your own pace, and with Internet cafés easily accessible all over the globe, even your vacation won’t get in the way of your blogging… Or should I say: even your blogging won’t get in the way of your vacation?

In this article, let’s take a look at the profitability of a blog and set up one of our own, free of charge! Interested? Read on!

First, you need to get yourself a blog. There are several options – host a blog on your own domain or get a free one. For starters, let’s talk about the free blogs. You can obtain one at http://www.blogger.com or the newer (and better!) http://www.wordpress.com. WordPress is a free blog engine that is robust and infinitely expandable.

Blogger is actually owned by Google, so it will be detected by Google’s radar faster and you will be indexed more quickly. WordPress.com, however, is a relatively new option so I have no comparison on the speed of getting indexed by search engines. However, WordPress is better in the sense that it has more advanced features such as Trackbacks and Categories. You can also manage your sidebar links more efficiently (more about this later).

Get a free blog at either Blogger or WordPress. Then, familiarize yourself by publishing your first post on your blog and tinkering around with the options and templates.

Here are some words to start expanding your blogging vocabulary:

Permalink – Permalink stands for permanent link, which is a URL (Uniform Resource Locator) that leads to an individual post that you make in your blog.

Trackback – When you post about someone else’s blog post elsewhere, your post will show up in their “trackback” section. This feature, however, is not available with a Blogger account.

Pinging – Blogging seems to be paired with pinging almost every time either one is mentioned nowadays. Pinging is actually the action where a certain aggregator is notified whenever your blog is updated, so that the aggregator may show the newest post of your blog on their website. This is a useful way to gain traffic, which I’ll discuss in a future article.

Content

Next, let’s look at the type of content that’s suitable for your blog in order to make it profitable. You need to understand that there is no fixed scope that your blog should have, which means you can write about whatever you’re interested in. Mind you, the difference between a profitable blog and a non-profitable one is the way you write. What would you prefer: reading your university professor’s lecture notes or the latest novel by your favorite author? People prefer to read “light” items most of the time. When they check out your blog, they are not only looking for information, but they are also looking for information that they can access easily.

So, to attract more visitors as well as to keep your current readers coming back for more, it’s very important to add a personal touch to your blog posts. This can be done by simply imagining that you’re talking with your personal friend. An extra bonus for your readers would be a great sense of humor, so try to add funny comments in your articles where relevant.

Another important point is to avoid addressing your reader as a plural unit. Don’t write as if you’re preparing a speech. Instead, write as if you’re having a conversation with a single person, an equal friend, because this will make your reader relate to you more easily.

Besides that, it’s also very useful to establish your own personality through your words. We’re very curious creatures, so naturally your visitors would want to know as much about you as the information you’re offering them.

Having a distinctive personality in your blog will make a world of difference between your blog about gadgets and all the other blogs about gadgets out there. This is a lot like creating your own brand name, where people immediately remember your blog’s name when they need information about gadgets, just like how people immediately think of McDonald’s for fastfood or Nike for sportswear.

There will be more on the subject of content the next time.

When word gets around about your command of blogging, others who need to know about blogging will start to actively seek you out!

‘It’ bags are the classic cars of the fashion set

Handbags are the new shoes, the must have “it” accessory that has all the fashion-istas clamouring for the latest offering from popular designers.

Handbags are the new shoes, the must have “it” accessory that has all the fashion-istas clamouring for the latest offering from popular designers. It’s also a market that has more in common with the male-dominated world of classic cars than you’d realise. 
Few of you will have missed the fuss a couple of months ago when Sainsbury’s sold 20,000 “I’m not a plastic bag” Anya Hind-march totes for [pound]5 each. Within hours those same unbleached cotton bags were selling for in excess of [pound]150 on eBay. “Every girl has a handbag,” says Christie’s specialist Monica Turcich, “and every girl wants one. Women now want the ‘it’ bag and the one nobody else is carrying. They’ve always been popular and they are the section of our 20th-century fashion sales for which we get the most phone calls, but now they are doing particularly well because everyone wants handbags, whereas 10 years ago there weren’t the ‘it’ bags like we have today, simply the classics.”
Like cars, most of the more recent designer handbags which sell through dealers and auction houses make significantly less than their original retail price, losing value the second the initial purchase has taken place. That is good news for both collector investors and handbag enthusiasts, but there are some exceptions to the rule.
Last March Christie’s sold a red Hermes crocodile skin Kelly bag for [pound]10,800, this had only been purchased in 1994 and was originally a bespoke product. The Kelly bag is the “holy grail” of the classic handbag world according to Turcich. “Chloe and other more contemporary bags are more driven by what’s popular now, but for Hermes and Chanel’s quilted bag, these are classics which never go out of style and are always useable.” Kelly bags can be bought for [pound]600 and can often be sold on for [pound]1,000- [pound]2,000, which isn’t bad for a bag which might have been bought back in the 1960s.
There’s no doubt that most handbags are being bought to be used, it’s not an investment market in the same way as many other collectables such as paul smith,Abercrombie and Fitch,dsquared etc, but again there are parallels to the car market. By buying a classic bag and looking after it, you are unlikely to lose money, rather see a steady gain with the added return of enjoying using it. 
Hindmarch’s “I’m not a plastic bag” bags are unlikely to make it to “classic” status, they are after all mass-produced cotton totes, but other handbags from her range might well do so. So far Christie’s has-n’t sold any Hindmarch bags, but Turcich says she wouldn’t be surprised if they start turning up at auction soon and she wouldn’t turn them away. “Kylie Minogue was pictured carrying a Chloe bracelet bag around a few years ago which sparked a fashion and now we are selling the same thing at auction.”
There is a pristine one in the next auction which is estimated at [pound]800 to [pound]1,000 along with another Chloe handbag in the same lot. “I think Chloe has started the ‘it’ bag scene” adds Turcich, “I don’t know how long it will take for them to become classics of their own, but I’m sure these will hold their value in five or 10 years’ time. People just don’t seem to have paid attention to the fact that handbags have become the new shoes in the last few years, there is now an appreciation of the design that goes into them. There are shoe designers that are artists and so too with handbags.”
It’s not always about big names, a few weeks ago Ms Minogue was at the shop of Tony Durante, a handbag dealer at Alfie’s in London, and purchased a white raffia bag with a horse’s head on the front for around [pound]200. Brightly coloured raffia bags are in at the moment because it’s summer. Durante says that Kylie loved this particular bag because it was unusual. Buying it from a vintage fashion dealer she’s unlikely to bump into another celebrity carrying one. Durante says that his customers are looking for this “unusualness” factor.
If you do want to retain the value in your handbag then you should go for one that is in excellent condition, is a good design and beautiful. Some “it” bags will undoubtedly go down in value as fashions change, but the classics should stay steady. 

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